Microsys Blog

A1 Website Analyzer Program Version 2.3 Now Released
The complete website checker and analysis tool. Verify and check all pages in your entire website in one single website crawl to discover and solve website issues such as:

• Broken links and redirects
• HTML and CSS validation errors
• Spelling errors and typos
• Too large files
• Link juice flow distribution to important pages

After website scan you can view all kinds of information of all URLs with 25 columns of data available. Customize columns and filter the results, then export the data to CSV files suitable for reporting (enhanced in version 2.3) in a variety of tools like Microsoft Excel, OpenOffice Calc and similar.

The website crawler engine in the A1 Website Analyzer program has options to support multiple simultaneous connections, crawler and output filters, canonical tag, robots.txt, nofollow, noindex, meta tag redirects, custom connect and read timeout values, removal of session IDs in URLs, multiple crawl start paths etc.

Pricing and Availability
A1 Website Analyzer runs under all Windows platforms (from Windows 95 to Windows 7) and costs $59 (US). The A1 Website Analyzer program trial is fully-functional and allows to scan and analyze all data found during site crawl. Further information on the software tool, as well as its free evaluation copy, is available the website analyzer products page. It is possible to buy the website analyzer program from the Microsys website. The program comes with an installer and uninstaller. The user interface is available in different languages either partly or fully translated (Arabic, Chinese Simplified, Dutch, English, French, German, Italian, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Ukrainian).

About Microsys
Microsys is located in Aarhus, Denmark. The company is proud to be a member of the Association of Software Professionals (www.asp-software.org).For further information, you can read about Microsys.

Getting Indexed and Ranked in Search Engines
You know how to optimize pages for search engines and build links to your website. What is next? Well, a question you need to ask yourself is if you are distributing internal link juice properly. Are you sure the internal link structure of your website has an optimal flow of link juice towards your important pages? If so, you stand a better chance of having search engines index and rank them. The process of optimizing this part of your website is by most search engine marketers called PageRank Sculpting.

PageRank Sculpting Explained
The idea behind the name PageRank Sculpting is not hard to understand. PageRank is the name of the algorithm Google uses to calculate importance for pages based on linking across the entire internet. Mind you, PageRank is just one of many algorithms Google uses to actually rank your pages in search engine result pages. The sculpting part comes from the ability to control how link juice flows throughout your own website.

PageRank Sculpting Examples

1. Many blogs are full of links to various social bookmark and community services. I love social websites such as StumpleUpon, del.icio.us and Digg, but there is a downside to them if you are running a blog.

   Say you are writing a blog post that has one or two links to websites you find interesting. You may think you are giving some nice link love to them; however, by far most of it will be eaten by all those social bookmark links many blog posts are filled with.

   I support the idea of linking to other websites, but at least consider nofollow links that are repeated in each and every blog post you make. If you don’t, even the link juice that flows through your internal links may be diminished in value.

2. The other more conventional area of PageRank sculpting is simply to ensure your important pages, e.g. those promoting your products, get more internal link weight than less important pages such as legal and contact.

   Strategies vary, but if you have a vast number of non-important pages, you can nofollow or limit the number of internal links to them.

PageRank Sculpting Tool
This post would not be complete without a pointer to a website analysis tool we offer that can help you experiment with PageRank Sculpting using robots.txt, noindex and nofollow in <meta> tags, and nofollow in <a> link tags.

A1 Website Analyzer can scan your entire website and all links in it. You can also enable/disable various options for finding links (e.g. enable/disable nofollow support).

After website scan has finished you are shown the entire website and with columns of data for each URL. The important columns in the context of PageRank sculpting are:

• Links to external URLs.
• Links to internal URLs.
• Linked by internal URLs.
• Calculated importance score.
• Scaled importance score.

The importance is calculated by weighing the strength of all links and pages within a website. Links gives more juice if they come from an internally highly linked page that contains few other links. The scaled importance score is logarithmic and have range 0..10.

If you want to control link juice flow and sculpt your PageRank, A1 Website Analyzer is the website analysis tool you need

With the new release of A1 Website Analyzer it has become easier to understand the internal linking structure of websites. Our website analysis program can help you see detailed information about all pages in a website, useful if you are trying to understand how page rank and link algorithms distribute across the site.

After scanning, you can view data for all pages. 5 columns in particular will be of interest to you:

• linked by internal
• links to internal
• links to external
• calculated “importance” score
• importance score scaled

The importance takes into effect the respective strength of all pages and links within your website. Example: A link carries more weight if it resides on a highly linked page that contains few links. The scaled importance is logarithmic and assigns a value between 0 and 10.

In addition to above data, A1 Website Analyzer also shows document character set, file size, response time etc. As a small extra bonus, you can even have your entire website scanned for HTML errors. That is, however, slightly slow since it uses the online W3C HTML validator API – and takes much care not to stress it .

• Made the HTML parser much faster and improved crawler memory usage.
• Updated various suggest, position, research tools and their configurations.
• Online tools can now also integrate with websites that use POST forms.
• Fixed an issue with website login functionality.
• Added BOM checking to help identify the character set used in HTML documents.

Read more about A1 Website Analyzer or try it now

• Better PPC tools. I want to split this into two sections:
  1. One with more keyword and phrase tumbler, filter etc. tools.
  2. One with better keyword suggestion tools and details.
• Competitive SEO tools (check competitors for search phrases, analyze keyword density, backlinks etc.)
• Tools for submitting to website directories (possible autofill in an embedded browser)

• Crawler now supports login through HTML “post” forms
• Program has been translated to German
• Varios improvements and fixes in website crawler

Within the last few months we have released:

• A1 Sitemap Generator
• A1 Website Analyzer
• A1 Website Download

We still have a few ideas for new applications,
but I suspect most of my time will be consumed by
implementing requests and suggestions from feedback

If you are a Webmaster and/or doing SEO,
I suggest you check out above tools